Making shopping for Dad easier May 2015

PRESS RELEASE

Weird Fish makes shopping for dads easier this Father’s Day

Everyone knows that dads are impossible to shop for, so with Father’s Day just around the corner (Sunday June 21), Cotswold-based clothing company Weird Fish has taken the hard work out of shopping, offering a choice of gifts and menswear ideal for every sort of dad.

With options for outdoorsy dads, dapper dads, no-nonsense dads, rock star dads and even the young at heart, the brand’s SS15 menswear collection includes weekend essentials such as polo and checked shirts, board shorts, cargo pants, chinos and soft knits in a mixture of pastel and primary colours. The brand has also created a new range of airbrushed t-shirts, featuring colour-pop graphics designed by artists.

For foodie chaps, Weird Fish has launched a limited edition barbeque apron, while happy campers will enjoy drinking from a classic enamel camping mug, or sheltering from inevitable summer downfalls under an umbrella, featuring the brand’s famous logo. The menswear range also features plenty of accessories, including wallets, socks, bags, umbrellas and headwear.

John Stockton, Weird Fish managing director, said: “You can only buy one man so many golf balls, so we’ve decided to give sons, daughters and wives a helping hand this Father’s Day, by clearly categorising our menswear range into lifestyle types, with some great gift ideas for dads. Weird Fish is a lifestyle brand. We’re interested in the way people live, not fashion fads.”

To choose the perfect gift for Dad this Father’s Day, visit www.weirdfish.co.uk/c/gifts. Weird Fish also boasts 12 branded stores and more than 400 stockists, including Debenhams, Cotswold Outdoor and Blacks Leisure.

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Press enquiries: Beth Kendall at Liz Lean PR - Beth@lizleanpr.co.uk / 01202 701828.

May 2015